Archive | January, 2012
Video

Search Engine Optimization

If you want your pages to be found on the Web, it is important to understand search engine optimization (SEO). Yahoo! was one of the first search engines. It started as a directory with a team of experts to classify Web sites by subject and insert them into an orderly hierarchy that was easy to [...]

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Twitter

What are you doing? Twitter is based on that question. It is a conversation that can be used by business, marketing, customer service, public relations, and employee relations. A manager might use Twitter to coach employees, to share information with employees, and to listen to customers. A tweet or message post cannot exceed 140 total characters. It is sent by a Twitter user identified [...]

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Management Philosophy

It is said an Eastern monarch once charged his wise men to invent him a sentence, to be ever in view, and which should be true and appropriate in all times and situations. They presented him the words: ‘And this, too, shall pass away.’ How much it expresses! How chastening in the hour of pride!—how consoling in the depths of affliction! ‘And this, too, shall pass away.’ And yet let us hope it is not quite true.
Abraham Lincoln

Can you summarize your management philosophy in just a few words or a few sentences? Find some examples at Quotes on Management http://www.leadershipnow.com/managementquotes.html. I’ll start. Set and achieve goals by planning, organizing, implementing, leading, and controlling resources. The best managers make decisions like they own the company. Think stategically, act decisively.

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Resume or Web Presence

Some firms are asking applicants to send links to their “Web presence” instead of a resume. Why do you need a resume?

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Quote

Showrooming

Target is asking suppliers for help in thwarting "showrooming"—that is, when shoppers come into a store to see a product in person, only to buy it from a rival online, frequently at a lower price.
Ann Zimmerman, "Showdown over Showooming," The Wall Street Journal, January 23, 2012

Do you showroom? What can brick and mortar stores do to keep comparison shoppers?

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Video

Kodak’s Moment

Kodak announced, “On January 19, 2012, Eastman Kodak Company and its U.S. subsidiaries filed voluntary petitions for Chapter 11 business reorganization in the U.S. Bankruptcy Court for the Southern District of New York. The business reorganization will enable Kodak to bolster liquidity in the U.S. and abroad, monetize non-strategic intellectual property, fairly resolve legacy liabilities, [...]

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Social Media Tools

10 Favorite Social Media Tools for Marcom Pros View more presentations from CommPRO.biz What is your favorite social media tool?

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Digital Trends

Managers can take advantage of digital trends to benefit their companies, as well as their careers. Proper use of communications technology gives managers more control over how the company is perceived by others. Trends in digital include cloud computing, mobile apps, online videos, and social media. Which trends do you think will be most important [...]

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Quote

New Year

JUST FOR TODAY: I will live through this day only. I will not brood about yesterday or obsess about tomorrow. I will not set far-reaching goals or try to overcome all of my problems at once. I know that I can do something for 24 hours that would overwhelm me if I had to keep it up for a lifetime. JUST FOR TODAY: I will be happy. I will not dwell on thoughts that depress me. If my mind fills with clouds, I will chase them away and fill it with sunshine. JUST FOR TODAY: I will accept what is. I will face reality. I will correct those things that I can correct and accept those I cannot. JUST FOR TODAY: I will improve my mind. I will read something that requires effort, thought and concentration. I will not be a mental loafer. JUST FOR TODAY: I will make a conscious effort to be agreeable. I will be kind and courteous to those who cross my path, and I'll not speak ill of others. I will improve my appearance, speak softly, and not interrupt when someone else is talking. Just for today, I will refrain from improving anybody but myself. JUST FOR TODAY: I will do something positive to improve my health. If I'm a smoker, I'll quit. If I am overweight, I will eat healthfully -- if only for today. And not only that, I will get off the couch and take a brisk walk, even if it's only around the block. JUST FOR TODAY: I will gather the courage to do what is right and take the responsibility for my own actions.
Dear Abby
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